Monday, November 23, 2009

Proposal Letter Draft

Proposal Letter

Part 1
- Based in Logan, Utah and founded in 1998, MultiMediaWise offers to customers residing in Cache Valley and beyond a service unmatched in experience, quality and specialization in both the production and satisfaction. We are the only company based in Northern Utah that offers these services. We specialize in graphic design, video production, web design and social media.
- We are seeking to establish our credibility through the use of professional quality equipment. From our experiences, Canon offers the highest level of quality available on the market. We would be seeking a budget of $10,000 in equipment from Canon to further establish ourselves among the top of multimedia production.
- In return, we will offer to Canon the opportunity to be recognized within our market and through our clients as a premier provider of ....We will also offer Canon 6% of revenue generated from our production work.

Part 2
- Research Canon (Canon sponsors)
- Funding Patterns
- Canon tagline/mission statement incorporated into what we are seeking to do

Part 3
- Summarize needs statement (current problem: need better equipment)
- Hard to find professional quality equipment within Cache Valley
- Brand recognition and product placement within Cache Valley – local level
- Committed to having high quality photo and video work for our clients and potential customers (have Canon’s logo after every project, i.e. shot by Canon equipment, filmed by Canon equipment)

Part 4
- Solution – Asking for their help
- Time-and-task chart (??)
- More of your equipment will be sold in this location because of product placement and brand recognition

Part 5
- Capabilities – establish ourselves as a credible company that can influence the market we’re in
- Credible idea – main idea is to develop a credible line between Canon and professional work and quality
- Credible director – Preston (or another) and his ability

Part 6
- Requesting amount (roughly) of $10,000 of equipment
- Find cameras we are requesting and add up

Part 7
- Our positing/reasoning for justification of receiving the equipment

3 comments:

  1. Who is MultiMediaWise's main market, since Cache Valley doesn't have that many business? I like the idea of the Cannon mission statement incorporated into the letter. As long as you complete the letter, it should be a great letter!

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  2. Great start for your proposal! Just try to expand each seciton a little bit and change the format to make it look like a letter. =]

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  3. This looks like a good outline. I would make sure to be bold in the letter. Tell them the GREAT things about your company and how the sponsorship will benefit them. Overall it looks good and I'm sure the presentation will be great!

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