Tuesday, October 13, 2009

Draft: CVAIA Media Pitch

E-mail Subject Line: Local Association in Cache Valley teaches Financial Independence

Emilie H. Wheeler
Local News Editor
The Herald Journal
75 West 300 North
Logan, UT, 84321
(435) 752-2121

Cache Valley Area Investors Association Decreases Financial Worries
Association’s Goal is to Teach Financial Independence

Dear Emilie,

The Cache Valley Area Investors Association teaches people how to achieve financial independence. Preston Parker, president and founder, said the problem lies within understanding finances. “The underlying biggest problem with financial independence is people not understanding what it is and how to get it,” Parker said.
Parker started CVAIA in August, 2007. Parker started CVAIA because he wants others to be satisfied with their jobs, especially in America where the law of abundance is clear. “I want people to be happy and a whole lot of people are complaining about their jobs,” Parker said.
Parker said CVAIA does not talk about financial freedom but financial independence and how it relies on passive income. There is no cost to join CVAIA and members get access to professionals to network, become educated, and to ask questions in a comfortable setting.

CVAIA’s meetings are held every other Thursday at 7:00 p.m. in the Cache County Chamber of Commerce located at 160 N. Main St. Guest speakers are invited to come and share their knowledge on their profession or personal experiences with financial independence.

Information about Cache Valley Area Investors Association would be important to the Herald Journal readers because anyone can access the association and its services. In today’s economy, knowledge and advice on finances can always be used. The location of where CVAIA meets is also good for local Herald Journal readers.

Mackenzie Love
Cache Valley Area Investors Association (CVAIA)
PR Specialist
435-282-4146
mailto:mackenzie.love@aggiemail.usu.edu
http://www.cvaia.net/

Cache Valley Area Investors Association (CVAIA) teaches people how to increase passive income. CVAIA embraces the Law of Attraction, Law of Abundance, and Law of Exchange. CVAIA began in August 2007 and now has members from many geographical locations from all walks of life. The members come together with the same belief: that education mitigates the risk of investing. If you have any other questions, concerns, or would like to schedule an interview, please feel free to contact me for more information.

-END-

4 comments:

  1. great concise e-mail headline that would grab my attention. i also like how your media pitch is short and to the point, but still includes necessary info. one quick AP thing I saw was you wrote "7:00 p.m." and I think it should be 7 p.m. Great job on your boilerplate too.

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  2. I thought your media pitch was really good. I didn't see any AP problems. Two style things that are just my opinion: I would try to make it a little more conversational possibly by adding a call to action at the end and inviting them to contact you or CVAIA. And at the beginning of the email show that CVAIA stands for Cache Valley Area Investors Association. Great job!

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  3. very nice! information was presented clearly and I like your subject line!

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  4. Nice conversion to a media pitch! I feel like this would definitely get read and published.

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