Monday, October 12, 2009

Press Release 4 Draft

FOR IMMEDIATE RELEASE
October 12, 2009
Aflac, Cache Valley Branch
Brett G. Bullock, Regional Manager
654 N. Main St. Suite # 101
Logan, UT 84321
(435) 753-4416
brett_bullock@us.aflac.com

Aflac Cache Valley Branch will be expanding their Walls and Policies
New Building and Insurance Plans Announced

LOGAN, UT – The Aflac Cache Valley branch will be opening a new building have announced new plans affiliated with the national and international company to better assist clients. Although Aflac agents have been using the facility since June 1, clients will now be able to meet and discuss insurance topics and concerns within the building starting Monday of next week.

Darrell Rawlins, Aflac associate, has been working for the Cache Valley branch since November 2008 and currently owns 19 accounts with individuals and businesses. Rawlins said the difference between the previous and new building is the individual work space each agent has. “It gives us a better working environment to plan and be with clients,” Rawlins said. The new building has an elegant decor, a conference room for meetings and a closing office where before, agents had to borrow an area for finalizing accounts.

Rawlins also said the underlying goal of the new building is sales. “We thought, if we spend this money to get this new building and location, it will generate sales,” Rawlins said. “And hopefully it will.”

Rawlins said the building will also allow immediate street access on ground level and will attract the community by a larger sign and direct access off Main Street. “Hopefully this will bring in more off the street sales and get people interested in Aflac,” Rawlins said. “It will let the community and business owners know that Aflac is here.”

Barbi Harrington, Aflac associate since 2000, said new policies include a Lump Sum Cancer plan, a Lump Sum Critical Illness plan, and a new accident plan. The Lump Sum Cancer insurance policy may help with the treatment costs of cancer and the new accident plan now includes x-ray benefits and increased benefits for hazardous activities such as piloting and scuba diving. Upon diagnosis of a critical illness, such as paralysis, stroke, heart attack, or major human organ transplant, the Lump Sum Critical Illness plan may provide cash benefits to use for medical care.

Media Contact:
Mackenzie Love
For 50 years, Aflac products have given policyholders the opportunity to direct cash benefits where they are needed most when a life-interrupting medical event causes financial challenges. Aflac is the number one provider of guaranteed-renewable insurance in the United States. Aflac insurance products provide protection to more than 40 million people worldwide. The Cache Valley Aflac branch, in business since 1989, currently serves 400 to 500 businesses and individuals. To find out more about Aflac, visit www.aflac.com.
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3 comments:

  1. Sounds pretty good! I love your catchy heading! I'm confused at what your first sentence is trying to say though...Also, make sure your dateline follows AP style! LOGAN, Utah

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  2. Great idea for a press release! I like the boilerplate and the headline sound good, but I think you may have forgotten to capitalize a few words in it. I also like how you included a picture. Great job!

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  3. Good job! I agree that it is a really good idea for a press release! Just make sure you proof read it carefully before you post your final. I think the other girls covered the problems I saw. It looks good!

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